Brand Manifesto Summer Special: $750
—for small businesses, start-ups, personal brands and nonprofits—
A written proclamation of your current passions.
What do I get?
Kick-off consult
Your manifesto: 300-words. Tailored to your brand’s current needs, focus, tone and point-of-view.
Two rounds of changes
Suggestions for use
2-week turnaround
What do I do with it?
Anything you want.
The manifesto expresses what you’re passionate about right now. It can speak for your entire brand, a brand value you want to highlight, an upcoming season or project, or a specific product or service.
Use it word-for-word as a script for a brand video. Use it to express the heart of your brand online and in pitches to new clients. Pull phrases from it for web, marketing and social copy. Let it inspire new ideas, like you would a visual mood board. It’s up to you!
Give me an example!
In late 2017, I wrote a 300-word proprietary manifesto for Sporting KC’s 2018 season launch. They've used the ending word-for-word on social (left) and quoted large sections for their 2018 in-stadium hype video (top right). They also asked me to write a video treatment based on the manifesto; they used it to inspire their 2018 season launch video (bottom right).
Camp Fire Social Strategy & Content
I'm excited to be working with this life-changing, century-thriving nonprofit. This summer, I created a new voice and content strategy to rev up their social engagement. Currently developing their LinkedIn, Facebook, Instagram, Twitter and blog content and working with their marketing manager to track impact.
Sporting KC Paid Social Content
I'm proud to have written social ad copy (Twitter, Facebook and Instagram) and radio reads for Sporting KC's 2017 branding campaign.
Think.Make.Share.
While I was part of Hallmark's Trends Studio, I helped launch the brand's first consumer-facing blog. For the first year of its life, I edited every post , wrote a few, developed the blog's voice, managed SEO, and even did some behind-the-scenes Wordpress wrangling. I'm proud to have been part of this beautiful blog's first year and am excited to see where it goes next. Read more here.
Gimme Some Oven
For several years, I wrote film and music posts for the popular lifestyle blog (5+ million page views per month), including movie reviews, film-based thought pieces, festival coverage, monthly film round-ups, music playlists, and personal essays on film. Read more here.